Careers | Harvard Business Publishing
Product Manager - HBR Ascend
India
Contract
India, India
6/8/2018
JO-1806-1229

About Harvard Business Publishing:



Harvard Business Publishing (HBP) was founded in 1994 as a not-for-profit, wholly-owned subsidiary of Harvard University, reporting into Harvard Business School. Our mission is to improve the practice of management in a changing world. This mission influences how we approach what we do here and what we believe is important.

 

With approximately 450 employees, primarily based in Boston, with offices in New York City, India, and the United Kingdom, Harvard Business Publishing serves as a bridge between academia and enterprises around the globe through its publications and multiple platforms for content delivery, and its reach into three markets: academic, corporate, and individual managers. Harvard Business Publishing has a conventional governance structure comprising a Board of Directors, an internal Executive Committee, and Business Unit Directors.

 

About HBR Ascend:



 

HBR Ascend – www.hbrascend.in is targeted at young managers, primarily between 22-32 years of age with 0-7 years of experience and not very well versed in soft skills such as small group leadership, inter-personal skills, or cross-cultural tasks. A secondary audience also exists and comprises of 20-25 year old students in B-Schools and other graduate programs who wish to be employment ready.

 

Given the comfort that this audience has with connected devices and their need to access content anytime, anywhere, HBR Ascend is a mobile-first delivery platform. It offers curated content from the HBR group in English across formats such as videos, articles, slide decks, podcasts, assessments, infographics, webinars etc. along with locally created content for India. There will be a mix of free content and premium content behind a paywall but the revenue model will primarily focus on sponsorships from large advertisers who are keen on reaching this coveted audience.

 

Job Description

 

This role is inherently cross-functional - you will work closely with counterparts in design, software engineering and other business stakeholders to ensure the team is delivering with high standards. You will facilitate cross-team and cross-customer collaboration with engineering and stakeholders. You will be responsible for creating business cases, roadmaps and agile artifacts. Your efforts will guide HBR Ascend product strategy to improve user experience, stickiness on the site, enhance editorial efficiency, and increase marketing effectiveness.

 

Responsibilties: 



 

  • Drive the product roadmap in collaboration with the product lead, engineering, and stakeholders, including content and asset management architecture, workflow implementation.
  • Be the voice of the user. Look at everything from a user experience filter and find a sweet spot between stakeholders’ expectations and business goals.
  • Create backlog, write user stories and participate in agile sprint rituals.
  • Conduct user-research, analyze Google Tag Manager and website data to identify opportunities and seed ideas for product backlog.
  • Implement and analyze a/b tests to optimize the user experience and drive key performance metrics.
  • Meet frequently with business stakeholders to develop a deep understanding of their business process and needs and transform them to product capability to support the portfolio vision and roadmap.
  • Maintain a high attention to detail, with the ability to manage multiple, competing priorities simultaneously.
  • Develop messaging/positioning documents for future analytics products.
  • Working closely and directly with QA to better understand and describe bugs, and hard-to-find issues.
  • Proactively identify and resolve issues that may impair a team's ability to meet strategic, financial and technical goals.

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